Naoto Fukasawa

Spring 2024

A transmedia visual system for Japanese industrial designer, Naoto Fukasawa.

Design System
Motion

Animation

Storytellling in motion. [process]

Booklet

Designing a booklet that tell the best story of my design hero and their work. [process]

Poster

A 19.25 x 31.75 inch poster introducing Fukasawa and his work. [process]

Reflection

Great design is a multi-layered relationship between human life and its environment.

Fukasawa’s way of presenting design to the world speaks to my own values and goals in design practice, encompassing notions of intuition, practical beauty, and commitment to people-centric solutions. Emphasizing the ethos of not just designing objects, but an integrated atmosphere.

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